Why is Vittle Named Vittle?

by qrayon 19. December 2013 11:51

Vittle banner 325x50

Dan Langendorf asked us what others have probably asked themselves too: “Why is Vittle named… Vittle?”.

The simple answer is: We had a couple internal brainstorming sessions, that that’s the name that came out of it. We actually started with “Viddle”, but found that it was too similar to a couple other products out there, so we tweaked it. “Vittle” is also an actual word, albeit an archaic one. It’s an old slang for “victual”, i.e. food. We thought it was a nice, somewhat wholesome (if obtuse) angle to an App for creating “nourishment for the brain”. Yeah, I did say it was obtuse. :)

Bonus backstory: The name may also have come from playing the miner level in The Cave. That game tends to sear the subconscious in more ways than one.




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